4 Ways to Make Your Content Better

Jan 4

A lot of people want to know how to create better content.

Of course, wanting to make great content and actually doing it are two different things.

Content creation is difficult. Integrating the practice into your lifestyle is challenging.

If it weren’t, more people would be doing it and everyone would have 1M followers.

Today, I have something that will make it easier for you. These are the strategies I have used to improve my content over the years. I invite you to use what works and leave what doesn’t.

Here are 4 simple ways to make better content:

1) Study Your Favorite Creators

Use posts from other creators as “templates” for your own
Don’t plagiarize (obviously)
Pay attention to sentence structure, story flow, and recurring patterns and themes

Example: I studied a blog post from James Clear to help me write the introduction to this email.

2) Use Visuals and Examples

Pair appropriate video clips with your voice in a cinematic-style TikTok/Reel
Ensure the video/image coincides (perfectly) with the caption
Get specific by using concrete examples in your writing

Example: Don’t write, “He made me feel sad.” Instead, write, “When he didn’t show up to our date on Saturday night, I felt dejected, sitting there all alone.”

3) Adopt a Consumer’s Perspective

Eliminate unnecessary words to keep your writing ridiculously simple
Work with an editor to improve your posts or join a program like Personal Brand Accelerator to get direct feedback on your work
Keep your audience in mind – Would YOU find what you’re saying to be valuable?

Example: While editing this email, I read it out loud to myself and pretended to be you. I asked: “Would they find this useful?”

4) Create Every Day

Focus on building the habit first and look for results later
Create consistently even if it’s only for 20 minutes a day
Reward yourself for small wins

Example: Take yourself out to your favorite restaurant once you’ve reached a goal or milestone.

Paying attention to which of your posts are performing the best will help inform your strategy moving forward. Remember, joining a program like Personal Brand Accelerator can help you improve your content and increase your followership even faster.

Don’t wait, apply now. Enrollment is still open!

Anna Vatuone