How to Craft a Powerful Personal Brand Statement

Crafting a personal brand statement is one of the most important things you can do for yourself as you begin to think about building your personal brand. It’s a quick synopsis that offers your audience a taste of who you are, what you do, and the value of what you do.

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What to Do If You Have Low Engagement

As content creators, we take so much pride in our work. And more often than not, our self-worth is inevitably tied up into everything we share with the world. So when we have low engagement, it’s easy to feel discouraged and upset. Instead of letting it get you down, use Instagram’s algorithm as a tool to make your content that much better.

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Anna Vatuone
How to Write Engaging Captions on Instagram

One of the questions I often get asked as a personal brand consultant is how to write engaging captions on Instagram or any platform for that matter. After all, the caption is half the presentation. A great caption has the ability to make a dull image into an exciting one, or vice versa. A poor caption can weigh down a great image if it is confusing or irrelevant. Captions are important, but they definitely don’t have to be hard.

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